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Meet the Team

Shabri Lakhani
Founder & CEO

Shabri Lakhani

Shabri started her career as an SDR and brings over 10 years of experience within the inside sales and sales development space , where she spent 7 years at the largest fintech in Europe, private equity owned, Finastra. Shabri spent 3 years in the UAE building the team for Middle East, Africa and Asia Pacific from scratch where she built a deep understanding of nuances and considerations when building out international sales teams. At Finastra, she successfully built a global team from 2 to 50 people, whilst creating a revenue generating inside sales team closing an additional £3m annually. In 2018, Shabri started SalesWorks - a global training and consulting firm purely focused on sales team development that has reimagined the legacy approach to training.

Matthew Iovanni

Matthew Iovanni

Matthew has developed a career around helping businesses gain traction. With more than 17 years as a Business Development Manager, Sales Manager, Vice President of Sales, and two-time Board Member, he has been in the shoes of every sales role. Armed with a passion for turnarounds and a relentless drive to succeed, he enjoys building great teams in any organization he encounters.

Stephen Barone

Stephen Barone

Stephen has dedicated his career to helping organisations build sustainable sales and marketing programs. Bringing a decade of experience in both the tech and service sectors, he is passionate about inbound marketing. With both strategic and tactical acumen in a number of business areas, Stephen helps our clients develop strategy, implement systems, execute programs, and achieve sustainable growth.

Jonathan Medeiros

Jonathan Medeiros

Jonathan brings a decade of experience in finance to SalesWorks, having worked in companies large and small. He was most recently on the management team of a digital health startup, helping to scale up through Series A and beyond. With a penchant for leveraging sound financial data to make decisions, he is passionate about driving businesses forward through impactful partnerships with sales and marketing leaders.

Account Director & Strategist

Fabiana Vilsan

Fabiana graduated from Brown University with a degree in International Relations and went straight to work executing demand generation programs for clients globally. Fabiana draws on her diverse experience across technology marketing and strategy consulting to create custom-built inbound and outbound campaigns for her clients, specializing in a multi-channel approach including prospecting, lead lifecycle nurture, ABM, and paid digital.

Business Development Manager

Ceci De Benedictis

Cecilia brings experience from 6 years at Google; within both the UK and MENA Sales Teams, and as a Programme Manager for Google [X]. Ceci joined SalesWorks after a short break from the corporate world, where she was raising her family and running a startup. When not managing demand generation for SalesWorks, Ceci runs competitively and is an enthusiastic, but not always successful, cook.

Sales Training Lead

Cara Pepper

Cara started her sales career in travel and hospitality before working as a sales leader in the fintech industry, where she found her love of training and development. She then became a sales coach for SaaS businesses. Cara is passionate about using her varied experiences to create and deliver invigorating yet digestible training, which communicates the science of sales and how to practically apply the theory with each person's unique flare. In her free time, Cara loves to travel and explore new cultures, as well as being an adrenalin junky. She also likes to challenge herself creatively through aerial arts, dancing or playing the piano.

Sales Training Lead

Harry Adam

Harry joined SalesWorks after a successful career working within the energy industry. Within this time Harry worked in a variety of Sales roles including coaching, management, and managing the performance of various partners outside of the UK. His most recent role was working as a Sales Learning Specialist where he supported a number of different business areas to identify gaps and work with them to exceed their business objectives. In his spare time, Harry loves the outdoors, whether this is visiting different locations throughout Scotland or traveling to different countries around the world.

Director of Talent Acquisition

Jennifer Weimer

Jennifer began her first job in the business world as Marketing Director for a real estate company in Ponte Vedra Beach, FL. In that position, she was instrumental in generating a 400% increase in sales over the 4 years of her tenure. From there, she launched her own marketing & graphic design business which she ran for 5 years before making the leap into sales. She spent the next 13 years working with a number of businesses in territory development and territory expansion, developing a very distinguished resume which demonstrates great success in sales / marketing / management / relationships. She has repeatedly been the top Salesperson in her company. Jennifer joined the Blarney Ventures / SalesWorks family in 2019 and currently serves as the Director of Talent Acquisition.

Business Development

Alyssa Szuch

Alyssa Szuch graduated from SUNY Fredonia with a degree in Business Administration and Marketing, and a passion for sales. She began her career as a Business Development Representative working across a variety of industries. She brings that experience to SalesWorks in the work that she does on our sales team. Outside of the office, she spends her time writing and keeping up with the universally beloved Boston sports teams.

Accounting Supervisor

Ashley Medeiros

Ashley is an Accounting Supervisor at SalesWorks and a Hofstra University graduate with a proven track record of streamlining operations, increasing team productivity, and providing exceptional support for clients and coworkers alike. Over the past 10 years, Ashley has serviced boutique accounting firms and businesses on Broadway and beyond. Outside of work, she can be found performing karaoke classics, planning her next vacation, and consuming far too much reality TV.


Brendan Brichmann

Brendan graduated from Bowling Green State University with a degree in Business Communications. Directly upon graduation, he began his career working for a financial software company in a Sales Operations position. This is where he found his passion for problem solving and refining sales strategy/processes. In his spare time, Brendan loves supporting Cleveland Sports, exploring the outdoors, and traveling to new destinations.

RevOps Associate

Allison Troy

Allison graduated from Fairfield University with a degree in Information Systems and began her career in sales as a Business Development Representative. Through this experience, she learned to utilize sales and marketing tech to increase productivity when selling. She is passionate about using her experience to enable sales and marketing teams to achieve their business objectives. In her free time, Allison enjoys spending time at the beach or exploring her creative side through painting.